Privacy Policy

Privacy Policy

Introduction

Welcome to newsegy.com ("we," "us," or "our"), a Trend Technology news and information website. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website at https://newsegy.com, including any subpages, features, or content offered on or through the site (collectively, the "Site").

Please read this policy carefully. If you disagree with its terms, please discontinue use of our Site.

1. Information We Collect

We collect information in the following ways:

1.1 Information You Provide Voluntarily

When you interact with our Site — for example, by submitting a contact form, subscribing to a newsletter, or leaving a comment — you may voluntarily provide us with:

• Full name


• Email address


• Username or display name


• Any other information you choose to include in your messages or submissions

We collect only the information you knowingly and willingly provide.

1.2 Information Collected Automatically

When you visit our Site, certain information is collected automatically through cookies, web beacons, pixel tags, and similar tracking technologies. This automatically collected information may include:

• IP address (which may be used to approximate your general geographic location)


• Browser type and version


• Operating system


• Device type (desktop, tablet, mobile)


• Referring URLs (the page you visited before arriving at our Site)


• Pages viewed, time spent on pages, and navigation paths


• Date and time of your visit


• Search queries used to find our Site


• Clickstream data

This information is collected primarily to ensure the proper functioning of our Site, to improve user experience, and to deliver relevant advertising content.

1.3 Information from Third Parties

We may receive additional information about you from third-party services such as advertising networks and analytics providers. This information is typically aggregated or anonymized and is used to improve our services and advertising relevance.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To operate and maintain the Site — ensuring content loads correctly and features function as intended.


• To improve the Site — analyzing usage trends to enhance navigation, content, and performance.


• To personalize your experience — presenting content and advertisements more relevant to your interests.


• To communicate with you — responding to inquiries, sending newsletters if subscribed, and providing updates.


• To display advertising — serving interest-based and contextual advertisements through third-party ad networks, including Google AdSense.


• To monitor and analyze traffic — using analytics tools to understand how visitors interact with our Site.


• To comply with legal obligations — fulfilling requirements imposed by applicable law, regulation, or legal process.


• To detect and prevent fraud — identifying suspicious activity and protecting the integrity of our Site.

3. Cookies and Tracking Technologies

3.1 What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies do not contain personally identifying information in most cases, but they may be combined with other information to identify you.

3.2 Types of Cookies We Use

We use the following categories of cookies on our Site:

| Cookie Type | Purpose |
|---|---|
| Essential / Strictly Necessary | Required for the Site to function properly. These cannot be disabled. |
| Performance / Analytics | Collect anonymous data on how visitors use the Site to help us improve it. |
| Functionality | Remember your preferences and settings for a better experience. |
| Advertising / Targeting | Used to deliver relevant advertisements and track ad campaign effectiveness. |

3.3 Google AdSense Cookies

Our Site participates in the Google AdSense advertising program, operated by Google LLC ("Google"). Google AdSense uses cookies and similar tracking technologies to serve advertisements to visitors based on their prior visits to our Site and other websites across the Internet.

Specifically, Google AdSense may use:

• DoubleClick cookies (now part of Google Marketing Platform) to track which ads you have seen and how you interact with them.


• Personalization cookies to show you ads that are more relevant to your interests based on your browsing history.


• Conversion tracking cookies to measure the effectiveness of advertising campaigns.

Key details regarding Google AdSense cookies:

• Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our Site and/or other sites on the Internet.


• You may opt out of personalized advertising by visiting Google's Ads Settings at: https://www.google.com/settings/ads


• Alternatively, you may opt out of a third-party vendor's use of cookies for personalized advertising by visiting www.aboutads.info


• Google's privacy policy governing its advertising services is available at: https://policies.google.com/privacy

3.4 Google Analytics Cookies

We use Google Analytics, a web analytics service provided by Google LLC, to understand how visitors interact with our Site. Google Analytics collects and processes data through cookies placed on your browser.

Google Analytics cookies used on our Site include:

| Cookie Name | Duration | Description |
|---|---|---|
| _ga | 2 years | Distinguishes unique users and tracks sessions. |
| _gid | 24 hours | Distinguishes users within a 24-hour period. |
| _gat | 1 minute | Throttles request rate to Google Analytics servers. |
| _gac_ | 90 days | Contains campaign-related information for Google Ads. |

• Google Analytics records which pages you visit, how long you spend on the Site, what device and browser you use, and your approximate geographic location based on IP address.
• Your IP address is anonymized before being transmitted to Google's servers where IP anonymization (IP masking) is enabled on our Site.
• Google may transfer this data to third parties where required by law or where those third parties process data on Google's behalf.
• Google will not associate your Analytics data with any other data Google holds about you unless you are signed in to a Google account.

You may prevent Google Analytics from recognizing you on return visits by:

• Installing the Google Analytics Opt-Out Browser Add-on available at: https://tools.google.com/dlpage/gaoptout


• Adjusting your browser's cookie settings (see Section 3.5 below)

For more information about Google Analytics' privacy practices, visit: https://policies.google.com/privacy

3.5 Managing and Controlling Cookies

You have the right to decide whether to accept or reject non-essential cookies. You may control cookies through several methods:

• View cookies stored on your device
• Delete existing cookies
• Block all cookies or cookies from specific sites
• Set preferences for future cookies

Below are links to cookie management instructions for popular browsers:

• Google Chrome: https://support.google.com/chrome/answer/95647


• Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer


• Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac


• Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09

4. Third-Party Vendors and Advertising

4.1 Overview of Third-Party Services

We work with third-party vendors and service providers who may access your information in the course of providing their services to us. These third parties operate under their own privacy policies and are responsible for their data handling practices.

Our current third-party partners include, but are not limited to:

| Vendor | Purpose | Privacy Policy |
|---|---|---|
| Google LLC | Advertising (AdSense), Analytics (Google Analytics), and other services | https://policies.google.com/privacy |
| Google AdSense | Display and serve targeted advertisements on our Site | https://policies.google.com/privacy |
| Google Analytics | Website traffic analysis and reporting | https://policies.google.com/privacy |
| Cloudflare (if applicable) | Content delivery, performance optimization, and security | https://www.cloudflare.com/privacypolicy/ |

We may update this list as we add or change service providers. We encourage you to review the privacy policies of all third-party vendors to understand how they process your information.

4.2 Interest-Based Advertising

We participate in interest-based advertising programs. This means that advertising partners may use information about your visits to our Site — and other websites — to show you advertisements that may be of interest to you.

These programs may use cookies, pixel tags, web beacons, and similar technologies to collect information including:

• Browser type and version


• Operating system


• Pages visited


• Time and date of visits


• Responses to advertisements

• Google Ads Settings: https://www.google.com/settings/ads
• Network Advertising Initiative (NAI) Opt-Out: https://www.networkadvertising.org/managing/opt_out.asp
• Digital Advertising Alliance (DAA) Opt-Out: https://www.aboutads.info/choices/
• European Interactive Digital Advertising Alliance (EDAA): https://www.youronlinechoices.eu/

> Important Notice: Opting out of interest-based advertising does not mean you will stop seeing advertisements. You will still see ads; however, they will not be personalized based on your browsing history or interests.

4.3 Social Media and Embedded Content

Our Site may include social media buttons, sharing widgets, or embedded content (such as videos or feeds) from platforms including, but not limited to, YouTube, Twitter/X, Facebook, or Instagram. These third-party features may collect information about you independently. We recommend reviewing the privacy policies of those platforms directly.

4.4 External Links

Our Site may contain links to external websites that are not operated or controlled by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites. We strongly advise you to review the privacy policy of every site you visit.

5. How We Share Your Information

We do not sell, trade, rent, or transfer your personal information to outside parties except in the following limited circumstances:

• Service Providers: We share data with trusted third-party vendors who assist us in operating our Site, conducting business, and serving users — provided those parties agree to keep this information confidential.


• Legal Requirements: We may disclose your information if required to do so by law, in response to valid legal processes, or to protect the rights, property, or safety of newsegy.com, our users, or others.


• Business Transfers: In the event of a merger, acquisition, restructuring, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change via a prominent notice on our Site.


• With Your Consent: We may share your information with third parties when you have explicitly given us your consent to do so.


• Aggregated or Anonymized Data: We may share aggregate or de-identified information that cannot reasonably be used to identify you with advertisers, research organizations, or other parties for analytical and research purposes.

6. Data Retention

6.1 Retention Periods

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

General retention guidelines we follow include:

| Data Type | Retention Period |
|---|---|
| Contact form submissions | Up to 12 months after last contact |
| Newsletter subscriber information | Until you unsubscribe or request deletion |
| Automatically collected usage data | Up to 26 months (aligning with Google Analytics default) |
| Comment data | Duration of Site operation or until user requests removal |
| Server log files (including IP data) | Up to 90 days, unless required longer for security purposes |
| Advertising interaction data | As determined by third-party vendor policies |

6.2 Criteria for Determining Retention

When determining the appropriate retention period for your information, we consider:

• The purpose for which we collected your data and how long we need it to fulfill that purpose


• Our legal, regulatory, and contractual obligations


• The potential harm to you if we retain data longer than necessary


• Technical and operational requirements for keeping records

6.3 Data Deletion

When your personal data is no longer needed for the purposes for which it was collected, or when you request deletion (where applicable by law), we will securely delete or anonymize your data. Please note that residual copies may persist in backup systems for a limited period before complete erasure.

7. Children's Privacy (COPPA Compliance)

7.1 Our Commitment to Children's Privacy

7.2 No Intentional Collection from Minors

Our Site is intended for a general audience of adults interested in technology news and trends. We do not:

• Knowingly market to or solicit personal information from children under 13


• Create user profiles for children under 13


• Allow children under 13 to publicly post personal information


• Target advertising to children under 13

7.3 If a Child Has Provided Information

If we discover or are notified that a child under the age of 13 has provided us with personal information without verifiable parental consent, we will:

1. Immediately cease processing that information


2. Delete the information from our records as quickly as practicable


3. Notify the parent or guardian, where contact information is available

7.4 Parental Rights

If you are a parent or legal guardian and believe your child under 13 has provided personal information to us without your consent, please contact us immediately using the information provided in Section 9 (Contact Us) of this policy. You have the right to:

• Review any personal information we may have collected from your child


• Request that we delete such information


• Refuse to allow any further collection or use of your child's information

We take children's privacy seriously and will act promptly upon receipt of any such requests.

7.5 Users Between Ages 13 and 17

For users between the ages of 13 and 17, we strongly encourage parental or guardian involvement in their online activities. While our Site does not specifically target this age group, if you are a minor in your jurisdiction, please obtain parental consent before using our Site or providing any personal information.

8. Your Privacy Rights and Opt-Out Instructions

8.1 Opt Out of Personalized Advertising

You have the right to opt out of the use of your personal data for targeted or interest-based advertising. The primary opt-out method for Google's advertising services is:

> 🔗 https://www.google.com/settings/ads

Through this portal, you can:

• View categories Google associates with your